4 Ways Hashtags Are Not Terrible

4 Ways Hashtags Are Not Terrible

21 Jul 2014 Social Media No Comments

If you're like me, you're not really a big fan of hashtags. Thinking about it though, I realized hashtags aren't all bad. It's really just distressing how they're used. I've already written about that here... So, counter to my last hashtag post, here

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MORE Big Ways To Engage Your Social Media Followers

21 Jun 2014 Social Media No Comments

Earlier this week I shared a new blog post: 2 BIG Ways to Engage Your Social Media Followers. At some point I realized how long it was getting and how I was really just focusing on Facebook. But there are three

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2 BIG Ways to Engage Your Social Media Followers

16 Jun 2014 Social Media 1 Comment

When it comes to social media there are many types of posts you can do, and your goal has been to get people to see them, right? After all, the whole purpose of social media is to be seen! Well, okay, first -- no. Second -- what about engagement? I wrote recently

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Father’s Day Edition: Social Media Done Right

15 Jun 2014 Social Media No Comments

Practically everyone is on social media now. And yes, I mean *practically.* I do know people who are non-existent to the online world...somehow. With so many people online, as you can imagine, a lot of things just kind of suck. But here's a new post I may or may not

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Your Church and Social Media: What Do You Do and Why Do You Do It?

19 Mar 2014 Social Media No Comments

Maybe I wouldn't call myself a marketing "expert," but I read up on marketing constantly and have been working in church marketing and social media for about 4 years. Plus some side marketing with other companies...that's a decent amount of practice and hours put in, so I have a lot

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What’s Wrong With Not Having a Social Media Strategy?

12 Mar 2014 Social Media No Comments

You’re on social media. You post sometimes. You have no goals, no schedule, no ideas. In short, you have no social media strategy.

What’s wrong with that?

A lot, actually. Take a look --

One. When you have no social media strategy, you stop posting.

If you don’t know what

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Social Media Tip #25

22 Feb 2014 Social Media 1 Comment


Let's talk Facebook first. Not because it's more important or anything, but because they recently changed their algorithm (see here and here) and show business page posts less...unless it is "high-quality content."

I've done some experimenting, mostly on the River City Community Church Facebook

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4 Steps to Grow Your Social Media Fanbase

07 Feb 2014 Social Media 1 Comment

I wrote recently that you should not be afraid to start small when you get your company on social media. (You can read it here.)
But at some point you want it to grow your social media fanbase, don't you? At some point small isn't

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Social Media Marketing Tip #11

25 Jan 2014 Social Media No Comments

I think I went backwards a few numbers this time. It's all good. This should probably actually be #1 simply because this is a great post if you need to know where to

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Social Media Marketing Tip #19

16 Jan 2014 Social Media No Comments

I think of this series like it's Stephen Colbert's "Better Know a District." It's not like this will be complete or that I'll do it all the time. There may be 4 in a row or nothing written towards it for a couple months...but it's something to always come back

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